This year, Gebr. Heinemann’s “Supplier of the Year” title goes to Euroitalia. Gebr. Heinemann has been assessing its suppliers of perfumes and cosmetics on the basis of a catalogue of criteria since 2007.

Good sales figures are not the critical factor in achieving a high score; the quality of the working relationship between the supplier and the Hamburg-based trading firm is what counts. All suppliers are aware in advance of the criteria by which Gebr. Heinemann rates their performance, and all are supplied with a breakdown of their results when the scores have been worked out.

“For many years Euroitalia has put together well-versed teams that know exactly how to adapt to the needs and requirements of Gebr. Heinemann. The true value of this working relationship lies in the fact that it is founded on mutual trust,” explains Inken Callsen, Gebr. Heinemann’s Head of Purchasing (Perfumes/Cosmetics, Accessories/Fashion).

This year, Euroitalia’s speed of response and capacity for innovation were rated excellent. As Inken Callsen continues, “Euroitalia and its founders perform outstandingly in terms of operational collaboration and logistics. We have been working with Euroitalia as a retailer and distributor for 25 years, and we know their strengths. Wherever we are in the world, we can depend on high quality, effective promotions and punctual deliveries.” Second place went to La Prairie, while Procter & Gamble finished third.